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How to lose a marketing campaign (and what to do instead)?
Lose or win running a Marketing Campaign? The choice is yours, we are going to share 5 key learning from the experience. Running a marketing campaign can feel like balancing strategy, creativity, and timing [...]
Applying Salesforce integration patterns to real-world use cases
#UpExperts | Edition 6 is live! See how to choose the right Salesforce Integration Patterns for different projects. In our previous article, we explored key architectural patterns and when to use them. Now, together [...]
Salesforce Design Patterns every developer should know
#UpExperts is back! This week Lea shares Salesforce design patterns every developer should know! In Salesforce development, design patterns help ensure code is scalable, maintainable, and follows best practices in the multi-tenant, cloud-based architecture [...]